Kentucky Horsewear stands for top quality, functionality and stylish design. The products provide protection, comfort and elegance.
Kentucky Horsewear products
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Every brush stroke is a way to connect. A well-groomed horse is a confident horse. And a confident horse rises to every occasion.
Grooming Deluxe products
Dy'on stands for durability and authenticity, rooted in European craftsmanship and refined through timeless design.
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Guide with grace. We believe that the finest communication is soft-spoken. Our riding aids are created to deliver gentle cues that build understanding.
Velari productsTHE HOUSE OF KENTUCKY
Explore four premium equestrian brands offering exceptional horse rugs, fine leatherwork, premium grooming care and innovative riding accessories. Each brand brings its own expertise, quality and attention to detail, creating products that enhance everyday life for horses and riders.
How the house was built
Kentucky started in 2010 with a love for horses and just six products. Today it is a family of four brands, each made for a different part of life with your horse. Click a brand below to discover its story.
- 2012First win at the top
- NowFour brands, one family
Real style is forever.
Horse equipment that puts comfort and well-being first, with a design you will want to show off. Made with animal-friendly materials and developed together with riders and grooms.
Discover Kentucky Horsewear- 2010
Kentucky Horsewear is founded
Thomas Tuytens founds Kentucky Horsewear in Ronse, Belgium. The first collection is leg protection: tendon boots, eventing boots, overreach boots and a tail guard.
- 2012
Proven at the top
Carlos Ribas wins Jumping Mechelen with our Moonboots on his horse.
- 2014
A new kind of halter
Nylon with soft synthetic sheepskin: lighter and stronger than a leather halter.
- 2017
The Show rug
A rug made to shine at every show. It took some convincing at first, but riders soon made it one of our best-known designs.
- 2025
Riding Wear returns
With the relaunch of Kentucky Riding Wear, riders get their own collection too.
- Now
From first lesson to the biggest rings
Over 9,000 products, loved by riders in 75 countries.
Groomed for greatness.
For us, grooming is more than a routine. Every brush stroke is a way to connect, and a well-groomed horse is a confident horse.
Discover Grooming Deluxe- 2020
Made by a groom
Claudia brings her years as a top-level groom into a brand of her own: brushes and care products she would want to use herself.
- 2026
Care from the inside
Supplements join the range, with transparent, doping-free formulas made together with an animal nutrition expert and herbalist.
- Now
Your complete care routine
From brushes, coat and hoof care to treats, supplements and stable essentials.
Leather goods that ride with you.
Refined, classic leatherwork rooted in European craftsmanship. Every cut and every stitch is made with patience, skill and purpose.
Discover Dy'on- 1989
Handmade leather
Philippe Dion starts Dy'on to make equestrian leatherwork that is both functional and stylish, every piece handmade by skilled artisans.
- 2023
Part of the family
Dy'on joins Kentucky: two Belgian brands that share the same love for quality.
- Now
Bridles, boots and beyond
Bridles, reins, breastplates, halters and chaps, riding boots you can customize, and even leather collars for your dog.
Guide with grace
Riding is a dialogue, not a command. Velari makes riding aids built on trust, not force, so your cues stay soft and clear.
Discover Velari- 2025
The newest member
Velari launches as our brand for riding aids, designed for precision rather than pressure.
- Now
Bits, spurs and whips
Metal and Flex bits for every mouth, spurs in different shapes and lengths, and whips for jumping, dressage and lunging.
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