Prepare to experience a one-of-a-kind retail journey as we proudly present the very first Kentucky Concept Store. Immerse yourself in a world where innovation meets style, where our four brands unite under one roof to bring you an unforgettable shopping experience. Discover the full range of Kentucky Horsewear, Kentucky Dogwear, Grooming Deluxe & Dy’on in the best way possible.

Why you should visit Kentucky Wonderland

- 1.000m2 shopping experience
- More than 1.000 saddle pads on display
- A big outlet corner with exceptional promotions
- Chill area in the store where you can enjoy a drink
- Free rug washing service (click here to learn more)
- Unique concept in the world! 


Ronseweg 56,
9700 Oudenaarde - Belgium

Opening hours

Monday: Closed

Tuesday: 10:00 - 18:00

Wednesday: 10:00 - 18:00

Thursday: 10:00 - 18:00

Friday: 10:00 - 18:00

Saturday: 10:00 - 17:00 

Sunday: 10:00 - 13:00

As of Monday 15/04 there will be some changes to the opening hours of the Concept Store. 

On Monday the store will be closed, but on thursday the store will be open from 10:00 - 18:00.

Plan your visit

Kentucky Wonderland is located in Oudenaarde (Belgium), the heart of the Flemish Ardennes. A must-visit! Want to plan a trip to Kentucky Wonderland but don't live close-by? Complete your Kentucky experience with a relaxing diner & stay with our travel recommendations.


Fine dining
Maison D (Ronse)
La Bonotte (Maarkedal)

Best meat restaurant (brasserie style)
De Kring (Wortegem)

Fish restaurant
Kopain (Melden)

Fast lunch
The Backyard (Ronse)


Book your room & enjoy a relaxing stay after your experience at Kentucky Wonderland.